DUTY AREA:  UNDERSTANDING INTERNET MARKETING

TIME:  90 MIN. 

OBJECTIVE/TASK: (86) Explain the term internet marketing.  (90) Identify industry trends in internet marketing. 
 
 

CONTENT	ACTIVITIES
Define Internet Marketing.	Students will identify trends in Internet Marketing for the food service industry.
List organizations in the food service industry that conduct Internet Marketing.	Subway http://www.subway.com/ McDonald’s http://www.mcdonalds.com/countries/usa/index.html Olive Garden http://www.olivegarden.com/ Chili’s http://www.chilis.com/

EVALUATION CRITERION:  Students must complete questions (trends analysis).
CLICK HERE for trends analysis worksheet.

REFERENCES:
http://www.subway.com/
http://www.mcdonalds.com/countries/usa/index.html
http://www.olivegarden.com/
http://www.chilis.com/

Debbie Jackson
Hampton High School
Hampton VA